Policy A-2
Recruit New Business and Industry to Mariposa County.
Mariposa County is in need of expanding its economic base to include a larger number of businesses and employers that are not directly involved in local recreation and tourism industries. The Mariposa County EDC is committed to expanding its manufacturing base and promoting the establishment of emerging information and other technology driven businesses.

Quantifiable Objective:
By the Year 2000, the Mariposa County EDC’s objective is to:
Recruit 10 new employers to locate in the County each employing three people or more, which meet the environmental, technical and wage objectives of the Mariposa County EDC.

Implementing Programs & Actions
A-2a Institute a business recruitment program.
The Mariposa County EDC should establish an aggressive business and industry recruitment effort. Initial efforts may focus on establishing cooperative marketing programs with neighboring Economic Development Corporations. The program will promote the image of the County among people who work in modern information technology fields which would be compatible with Mariposa County’s environmental and transportation limitations.

A-2b Develop and maintain a Mariposa County Business Location Resource Guide.
The Mariposa County EDC could develop a member/client sponsored Business Location Resource Guide which would be provided to employers interested in the possibilities of establishing a new business or industry in Mariposa County. Member sponsorship could pay production costs of the Resource Guide and help off-set other EDC expenses.

A-2c Establish standards and goals for the types of businesses and industries which will be the focus of the EDC business recruitment effort.
The Mariposa County EDC shall develop, with broad community input, a set of criteria for the types of job creating industries on which the EDC will focus its recruiting efforts. Industries and businesses which meet the EDC criteria will be provided with extended EDC support services through their location and development phase of business startup.

A-2d Provide technical and other support to new job creating industries meeting the EDC criteria.
An EDC Director might be assigned to provide guidance to local government and community resources and advocate issuance of necessary development permits from federal, state and local units of government.

A-2e Promote Mariposa County’s technological support infrastructure and lifestyle resources.
Direct advertising and promotion efforts should be focused on the technology centers of the State and around the country. Emphasis should be placed on small start-up and knowledge-based industries that are seeking quality of life amenities for management and their employees. The EDC Economic Profile for the county should be made a Web page and the information resources of the Internet should be part of the EDC county promotion effort.